Rally On

— TopSpin 2k25, Box Art
IN PARTNERSHIP WITH TBWA\CHIAT\DAY LA

Long-awaited TopSpin 2K is officially back 🎾 The captivating visual identity crafted by DXD brings the love of tennis into every detail. We had fun designing a visual system with a striking color palette and modern gradients, realistic illustrations featuring some of the most legendary athletes in history, and a collection of 3D icons designed to represent the main elements of the game and beloved Grand Slam® venues.

Working with
DxD® by TBWA

Design by Disruption® is a product of TBWA Collective. We call ourselves a ‘collective’ because innovation and talent flow freely. We’re comprised of award-winning agencies with specialties ranging from full-service creative to B2B, digital transformation, experiential, and more. We like to say we are small enough to care and big enough to matter.

DxD® services design needs across TBWA’s nearly 300 creative agencies worldwide and is open to new brands & projects independently.

We are excited to collaborate with new partners and tackle new challenges. Let’s do this.

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