A social campaign goes nuts by carving your face onto an almond
— Blue Diamond, Almond Carving
IN PARTNERSHIP WITH TBWA\CHIAT\DAY LA
Blue Diamond Almonds has launched an exciting social campaign that appeals to its superfans on Instagram. They have partnered with Instagram artist and influencer, Hoang Tran, also known as @mumblestohimself, to offer fans the unique opportunity to have their faces carved into almonds.
The campaign is both fun and engaging, encouraging fans to send in their selfies with the hashtag #SuperfoodSelfies and tag @BlueDiamond for a chance to have their face immortalized on a tiny nut.
To add to the excitement, the campaign features a promotional video where Tran shows off his incredible carving skills and even munches on his masterpiece.