Don’t Make Ads, Make Tik Toks
— Tik Tok, Tik Tok for Business
IN PARTNERSHIP WITH TBWA\CHIAT\DAY LA
Unless you’ve been living under a rock without a smartphone, you know how brands advertising has changed. And the latest platform to shake up the game is TikTok. They say that the shortest distance between two points is a straight line, and well, we managed to connect brands and TikTok with two super simple elements – dots.
Inspired by the app’s cyan and magenta dots, we created a playful design system with a visually rich world of assets – from conversation bubbles, quotes, to calls to action, and everything else surrounding TikTok’s hot new platform. This concept of expansion created a perfectly apt environment for brands to effortlessly experience our campaign line, “Don’t make ads, make TikToks.”
DxD® by TBWA
Design by Disruption® is a product of TBWA Collective. We call ourselves a ‘collective’ because innovation and talent flow freely. We’re comprised of award-winning agencies with specialties ranging from full-service creative to B2B, digital transformation, experiential, and more. We like to say we are small enough to care and big enough to matter.
DxD® services design needs across TBWA’s nearly 300 creative agencies worldwide and is open to new brands & projects independently.
We are excited to collaborate with new partners and tackle new challenges. Let’s do this.